About Euromoney Institutional Investor
Euromoney Institutional Investor PLC (www.euromoneyplc.com) is listed on the London Stock Exchange and is a member of the FTSE 250 share index. It is an international business-information and events group covering asset management, price discovery, data and market intelligence, and banking and finance under brands including Euromoney, Institutional Investor, BCA Research, Ned Davis Research and Fastmarkets.
Fastmarkets is Euromoney’s commodities price reporting, information and events business. It is growing rapidly. Its business serves the global metals, minerals and forest-products markets. The business also runs events for the agriculture markets (Global Grain). Historically a news-led subscription business, the strategy is to evolve the operation into a pricing-led data business.
We launched Fastmarkets as the business’s master brand on October 1st. Fastmarkets encompasses the historic brands of Metal Bulletin, American Metal Market, RISI, FOEX and Random Lengths. These storied brands, the oldest dating back to 1874, are leading names in commodity pricing in the global metals, mining, and forest product markets.
About the Role
We are looking for an outstanding marketing leader with substantial global experience to work as part of our senior management team who develop and execute our strategy. Recent acquisitions and organic investment in the business means we need ambitious and sophisticated marketing.
The CMO will lead Fastmarkets’s global marketing team to deliver sustained and rapid growth across all channels (data, analysis, news and events) for all business areas (metals and mining, industrial minerals, forest products, and agriculture). Today we have three autonomous marketing teams. This new role will lead a combined, single marketing function. We are therefore looking for a transformational leader with experience in B2B data, subscriptions and events marketing.
The successful candidate will be commercial, an excellent communicator and technically strong in B2B marketing. They will have the ability to ensure marketing makes a significant contribution to the business by combining team leadership with the ability to determine and execute our marketing strategy. They will provide a deep understanding of different marketing functions and be very focussed on execution and outcomes.
Fastmarkets has over 20,000 customers ranging from clients who spend millions of dollars to a long tail of single-product subscribers. This means our marketing needs to find, sell to, and renew smaller subscriptions customers via fully automated sales channels and work closely with the enterprise sales teams to grow our larger accounts.
The CMO is part of the Fastmarkets leadership team reporting directly to the CEO. They will lead the existing team of 27 within a rapidly growing business today generating over £70m of revenues annually. We plan to invest further in marketing.
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