Recently acquired by FTSE-250 PLC Euromoney, TowerXchange is a market research, events and community host focused on telecommunication towers. We have over 35,000 unique contacts within the Telecoms infrastructure industry on our database with new leads being created daily from website registrations, subscription signups, qualified referrals and research.
The successful candidate will be required to learn and understand telecom infrastructure industry knowledge and the fundamental buying and selling dynamics within the supply chain. Knowledge learnt will be applied confidently in conversations, allowing the applicant to articulate and refine our value proposition to meet the needs of different clients, all the time using retained information to name drop key buy side companies and known drivers to help clients understand what’s in it for them to engage with the TowerXchange community.
The applicant will be required to source new leads autonomously based on their own research whilst also searching existing leads on salesforce to seek new business. A close relationship with the research and marketing teams is essential.
The applicant will manage their accounts and maintain excellent personal relationships with clients at all levels of the decision-making unit, ensuring that customer expectations are met and exceeded by coordinating with the operations department. In creating these relationships the applicant will be able to rebook, upsell and book multi-event deals allowing them to retain a minimum of 60% of repeat business each year.
A team player attitude is essential in this role, the applicant will be expected to meet colleague deadlines and deliverables, share vision and progress with the team and report accurate forecasts of their pipeline to create transparency of activities to ensure the team can maximise support.
Energy, drive and confidence selling by phone and in person are essential to this role. The applicant will need to report 20 genuine, unique progressions each week to ensure events achieve and exceed targets and meet milestones as they arise.
A high average yield will be achieved by negotiating on benefits rather than price and avoiding discounting